Ultimate Vietnam Souvenir Guide: What to Buy & Where to Find It

Vietnam is a land of vibrant culture, breathtaking landscapes, and incredible craftsmanship. From the bustling streets of its cities to the quiet charm of its ancient towns, every corner offers a treasure trove of unique souvenirs and gifts that will remind you of your unforgettable journey.

This article is your passport to the best shopping experiences in the country. We’ll show you the top things to buy when travel to Vietnam, where to find them, and how to get them at the best price. Get ready to bring a piece of Vietnam home with you!

Top Things to Buy in Vietnam

1. Edible Goods & Spices

Bringing a taste of Vietnam home is one of the most popular ways to share your travel experience.

Trung Nguyen is a famous brand and a classic spot for Vietnamese coffee.
  • Vietnamese Coffee & Phin Filters: Vietnam is one of the world’s largest coffee producers, and its rich, dark brew is a national obsession. The coffee here has a strong, bold flavor that’s often balanced with sweet condensed milk. Don’t forget to buy a traditional phin filter, a small metal drip filter that makes the coffee-making ritual a unique experience. Look for famous local brands like Trung Nguyên and G7, which are widely available in supermarkets and local markets.
  • Dried Fruits & Coconut Candy: From sweet ginger and candied tamarind to the famous coconut candy from Bến Tre, these treats are perfect for sharing with friends and family. They are widely available in markets and specialty food stores.
  • Local Spices: Vietnamese cuisine is celebrated for its complex flavors. A small bag of spices like star anise, cinnamon sticks, or a packet of phở seasoning will make a thoughtful gift for any food lover. The spices in Vietnam are incredibly fresh and aromatic, making a great addition to any kitchen.

2. Traditional Crafts & Art

For a lasting memory of your trip, consider buying a piece of handmade Vietnamese art or a traditional craft item.

Find charming handcrafted baskets and more made from bamboo and rattan.
  • Lacquerware (Sơn Mài) & Ceramics: Sơn mài is a beautiful art form that involves layering lacquer on wood or bamboo to create stunning, polished products like bowls, trays, and paintings. You’ll find intricate designs featuring mother-of-pearl inlay, which is a sign of high quality. Vietnam also has a long history of ceramic production. The traditional blue-and-white porcelain from the Bát Tràng village near Hanoi is especially famous.
  • Bamboo & Woven Goods: From lightweight bamboo baskets and decorative fans to woven tote bags, these products are eco-friendly, durable, and stylish. They are often sold by local vendors or in small shops. They’re a perfect way to bring a touch of rustic Vietnamese charm into your home.
  • Hoi An Lanterns: The colorful silk lanterns of Hoi An are iconic. They are not only beautiful but also culturally significant. You can buy a collapsible lantern that easily fits into your luggage. They make for beautiful and nostalgic home decorations that light up any room.

3. Textiles & Apparel

Vietnam’s textile industry is renowned for its craftsmanship, offering both traditional garments and high-quality fabrics.

The conical hat is a timeless symbol of Vietnam’s rural and cultural heritage.
  • Vietnamese Silk: Known for its softness and lustrous quality, Vietnamese silk is a luxurious purchase. You can buy silk fabric by the meter to have tailored into a garment or purchase ready-made scarves, ties, or robes. The best place to buy silk is often in a specialized silk shop or a tailor’s studio.
  • The Conical Hat (Nón Lá): This iconic symbol of Vietnam is not just a tourist souvenir; it’s a practical item used by locals to protect themselves from the sun and rain. It makes for a unique and authentic gift that’s also great for photos.
  • The Ao Dai: Vietnam’s national dress, the áo dài, is a graceful and elegant tunic worn over trousers. While it is not a common everyday outfit, many tailors in cities like Hoi An can create a custom-fitted áo dài for you in just 24 hours.

Where to Shop for Souvenirs in Vietnam

Finding the perfect gift is half the battle; knowing where to shop is the other.

Ben Thanh Market is a famous hub for souvenirs and local goods.
  • Shopping in Ho Chi Minh City: Ben Thanh Market is a must-visit, offering everything from coffee and spices to clothing and handicrafts under one roof. While prices here may be higher, the variety is unmatched. For a more modern shopping experience, check out the boutiques in District 1.
  • Shopping in Hanoi: Hanoi’s Old Quarter is a maze of small, specialized streets where you can find specific goods. For example, some streets specialize in shoes, while others focus on lanterns. For a wider selection, head to Dong Xuan Market, a sprawling indoor market with both retail and wholesale items.
  • Shopping in Central Vietnam: This region offers a unique shopping experience, especially in Hoi An, which is famous for its tailor shops and lantern-making. You can have a custom-made suit, dress, or áo dài created in a day or two.

Essential Shopping Tips for Travelers

  • Bargaining: In many markets and smaller shops, bargaining is an accepted practice. A good rule of thumb is to start at about 50% of the asking price and negotiate from there. A friendly smile and a few words of Vietnamese can go a long way.
  • Quality Check: When buying high-value items like silk or lacquerware, be cautious of imitations. In general, a higher price often reflects better quality. Buy from reputable stores or directly from craft villages to ensure authenticity.
  • Packing & Customs: Be mindful of your airline’s luggage weight limits. If you buy a large or fragile item, consider having it professionally packaged and shipped home. Also, check your home country’s customs regulations for bringing back certain food items.

RELATED: Shopping in Ho Chi Minh City: Markets, Malls & Souvenirs

Shopping in Vietnam is not just about buying things; it’s about experiencing the country’s rich heritage and connecting with its people. From the vibrant markets to the skilled artisans, every purchase tells a story. By seeking out these unique souvenirs, you’ll be bringing home not just a gift, but a cherished piece of your journey through this beautiful country.

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